The Great Debate - Anchor Text: What Is The Best Strategy?
Anchor text obviously matters when it comes to rankings. But what is the best way to use it?
This article uncovers the truth.
In the SEO community, there's an ongoing debate on how to use "anchor text" most effectively. However, it is generally accepted that using anchor text for your backlinks has a big influence on rankings. This article is going to talk about the debate and put forth what I think is the best strategy.
In case you don't know what anchor text is… it's the text that appears over a hyperlink. So in this example… Blog …the word "blog" is the anchor text.
The way you make this anchor text can depend on where you are placing your link and what kind of code that site accepts. Most of the time you will use html, but if you are placing a link on a forum, for example, you will use "BBCode". When you're ready to place a link, all you need to do is do a Google search for "anchor text html" or "anchor text BBCode" and you will find the appropriate way to place a link. It is quite easy. Read the rest of this entry
What is the infamous Google Sandbox? Does it even exist? If yes, how do I avoid it? This article explains all.
If you just got into SEO, you may have heard of the infamous, "Google Sandbox." In this article, I'm going to clarify what it is and whether or not it exists. I'm also going to tell you how to avoid it (if it does exist…).
What is the Google Sandbox, exactly?
Many people complain that when they put up new sites (with new domains), they end up being ignored by Google for a period of time, usually around 3-4 months. It's called the "Sandbox" because that's where young kids play. Your site is young, so it's stuck in the Sandbox. Cute, I know.
There is some truth to this claim. It is true that Google does not give authority (and therefore, rankings) to new sites. And for good reason! If Google generally ranks sites on the basis of reputation (backlinks), then why would they rank your site in the first week that it gets indexed? They wouldn't unless there was no other "competition" or other sites showing relevant information. So there is a lot of training out there that teaches you to avoid the Sandbox by going after keywords with little or no competition. Read the rest of this entry
Simon Sinek has a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?" His examples include Apple, Martin Luther King, and the Wright brothers -- and as a counterpoint Tivo, which (until a recent court victory that tripled its stock price) appeared to be struggling. More riveting talks by remarkable people at Ted.com
I'm often asked how important it is to have your own products in this industry
And everytime I'm asked I tell people the same thing - "It's Critical!"
But that's not the complete answer and I'll tell you why...
Almost everyone who gets online and wants to learn how to make money online is told that in order to be successful they need their own product to sell. While this is true, it isn't the whole truth
